Winnipeg libraries to battle for batteries in Waste Reduction Week

News release written for Call2Recycle, October 2013.

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FOR IMMEDIATE RELEASE

October 15, 2013

Winnipeg libraries to battle for batteries in Waste Reduction Week

Call2Recycle^® offers community prize and “Waste Ace” title for diverting the most batteries from landfill

(Winnipeg, MB) — Call2Recycle and Winnipeg Public Library are running a competition during national Waste Reduction Week, October 21-27, to see which branch can collect the most household batteries for recycling.  The community library that collects the most weight in batteries will be awarded a prize by Call2Recycle. Used batteries (weighing up to 5 kg each) and cellphones (with or without batteries), regardless of make, model, or age are accepted. 

According to Orysia Boytchuk, marketing director, Call2Recycle, “It is critical to the success of any recycling program that there are sufficient drop-off locations in the community, and that those locations are well-known.  This is why we are happy to collaborate with Winnipeg Public Library to make sure people understand just how easy battery recycling can be”. 

The genesis of Waste Reduction Week was in the mid-1980s when like-minded local government and environmental organisations in Canada first began collaborating to improve environmental awareness.  From 2001, the week became a branded, national initiative and is now an annual event.  Its organizers and participants include schools, businesses, non-profits, individuals and government departments from each of the 13 participating provincial and territorial jurisdictions across Canada.

The winning library and holder of the “Winnipeg Waste Ace” title will be announced on or close to November 18^th.

Winnipeg Public Library accepts batteries and cellphones for recycling all year round.  To learn more about the competition, or to find the nearest drop-off locations, visit call2recycle.ca/winnipegwasteace/

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For further information contact:

Glyn Davies, marketing coordinator

Call2Recycle^®

1 416 224 0069 ext 234

gdavies@call2recycle.ca

About Call2Recycle

Founded in 1994, Call2Recycle—North America’s first and largest battery stewardship program—is a non-profit organization that collects and recycles batteries at no cost for municipalities, businesses and consumers. Since 1996, Call2Recycle has diverted over 34 million kilograms of batteries and cellphones from the solid waste stream and established 30,000 collection sites throughout Canada and the U.S. It is the first program of its kind to receive the Responsible Recycling Practices Standard (R2) certification. Learn more at call2recycle.ca or call 1.888.224.9764. Become a follower or fan at Twitter or Facebook.